Social Media Blog

Thoughts and rants on social networking.

The Facebook experiment has failed?

A Programmer’s Tale thinks the Facebook experiment has failed. The suggestion is that problem is Facebook’s emphasis on sharing rather than creating original content.

Facebook is godsent for people who love to talk, but have nothing to say. Here is a network that doesn’t care about originality or the quality of content. In the time it takes to create something original, they could share dozens of things.

There was a time when my feed was flooded with pictures which consisted of annoying platitudes superimposed on stock images and passive-aggressive someecards. Too many of these things originate from dodgy “like farms” run by spammers.

Inevitably, there is an entire industry working non-stop creating low quality, emotionally appealing content that gets ‘likes’ from gullible users.

Although looking at my own Facebook feed, the signal-to-noise ratio is nothing like as bad as described above. It may be that FB has improved their edgerank algorithm so that it no longer favours pictures over text the way it used to. Or it may simply be that I’ve unsubscribed from photos from a couple of dozen of the worst offenders for sharing low-quality content.

The conclusion is that we need to abandon Facebook in favour of returning to blogs and forums.

We need to go back to smaller communities. Where people aren’t lost in the mediocre averages of large networks. That’s where ideas flourish.

That’s one thing I don’t like about Facebook; the way it’s sucked the life out of other once thriving online communities. Whether it’s possible to go back to them, I don’t know. Many people say they appreciate the “one stop shop” approach of a social network rather than visiting dozens of different sites to check for new content.

The internet continues to evolved, and I’m beginning to think Facebook has peaked, and its day in the sun is over. What will replace it is anyone’s guess.

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The perils of relying too much on Facebook

A post on Hypebot about the perils of fake Facebook likes highlights some of the problems with Facebook as a means of bands promoting their music.

This situation reinforces the fact that musicians need to build their own home on the web and need to build their own mailing lists.

It’s also a reminder to me that, despite the fact that such points are raised in somewhat of a repetitive manner on sites like Hypebot, a lot of musicians just aren’t tuning in and just don’t get it. On a positive note, that means musicians that are in the know have an extra leg up in the game.

Ultimately a shift away from Facebook needs to occur. I see more and more people both in and outside of music discussing alternatives.

As Zuckerville has grown in popularity, more and more bands began using it as their main means of interacting with fans. With a larger potential audience there was some logic in the way a few bands I know of closed down their increasingly inactive forums in favour of interacting on Facebook. But I’ve seen too many bands neglecting their web presence altogether, to the extent that some bands didn’t bother with a web site at all, having Facebook as their sole net presence. I think this is dangerously short sighted.

The moment Facebook introduced pay-to-promote for posts ought to have been a wake-up call. Not only was it a classic bait-and-switch move, but it was the sort of thing a monopolist does once predatory pricing has put the competition out of business. Investing too heavily in one platform you don’t have any control over is a big risk.

It’s true that bands still can’t afford to ignore Facebook as long as it continues to remain as popular as it is. But there’s no excuse for any band not to have it’s own website and an old-fashioned mailing list. Yes, it might seem a bit old-school, but that way neither Mark Zuckerberg nor anyone else can then hold them to ransom by holding their only connection with fans hostage.

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The Return of the Facebook Privacy Monster

I see the Facebook Privacy Monster is rearing its ugly head again with another subtle unannounced change. People need to understand that Facebook does not care about our privacy. All they care about is selling our data to advertisers. And they notoriously employ no testers, so whatever privacy options they do try to implement are always going to be riddled with holes.

The problem with Facebook is the way it aggregates all your postings and comments across posts, pages and groups, and you have no control over any comments left outside your own page. If you post to public groups or leave comments against public posts, Facebook will show them to all and sundry. If you’re concerned about privacy at all, you should not be posting things you wouldn’t want you mum, your boss or your ex to see anywhere on Facebook. Keep that sort of stuff for closed mailing lists, private forums, or places that allow anonymous pseudonyms.

I wonder if we should all go back to forums and blogs, where your postings on different sites weren’t connected and aggregated together in the same way, and none of them ever forced you to use your real names anyway.

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Should Social Networking Work Like Email?

A few days ago, Jason Gorman tweeted that he thought social networks should work like email – a set of common standards that no one company owns and controls. It fits in with my thinking that the walled-garden approach taken by Facebook, Twitter, Google+ and LinkedIn is not a good thing. It may make it easier for those companies to monetise their services, but confining content and relationships to proprietary silos is a bad thing for the web as a whole. You risk ending up having to use the web equivalent of seven telephones.

I’d prefer to see an ecosystem of collaborative applications each of which focusses on doing one thing and doing it well, using open APIs and common standards like RSS. I’d love to see a separation between applications that focus on hosting content, be it micro-blogging, photo-sharing, discussion forums or friend list management, and those that aggregate, filter and display that content. Each can adopt whatever financial model makes sense for whatever it is they’re trying to do.

The irony is that’s how Twitter started out, encouraging a large number of third parties to build applications using their users’ data, then shutting down the APIs and killing off those apps once their user base reached critical mass.

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Not quite sure to make of the fact that Reading’s local paper has “Twitter hashtag hijacked by Japanese cartoon fans” as the lead item on the front page. The #rdg hashtag is currently full of Tweets (in Japanese!) connected with the Anime show Red Data Girl. Does that really justify being front page news, or is it a very slow news week in Reading?

Posted on by Tim Hall | 3 Comments

Even though I don’t actually use Google Reader, as someone that’s been blogging for over a decade, it’s demise will diminish my voice outside of the walled gardens of social networks. I don’t think this is in any way a good thing.

Posted on by Tim Hall | 2 Comments

A blog post by Steven Waddington uses the metaphor of Twitter being a kind of virtual pub where you can meet and chat with interesting people. By comparison, Facebook can be like an awkward family gathering where you have to avoid bringing up certain subjects because they’ll set off Great Uncle Kenneth…

Posted on by Tim Hall | Comments Off

I know Kermit the Frog? Really?

This might just be an artifact of LinkedIn’s algorithm, but it does make it look as if somebody’s test data has escaped into the wild.

Photo & Video Sharing by SmugMug

I mean, five out of the first six are comedy parody accounts. And a couple of names I’ve used as test data in my own testing too. What’s going on here?

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That Facebook Privacy Meme

I see this cut-and-paste meme is doing the rounds on Facebook yet again.

Dear friends: I want to stay PRIVATELY connected with you. I post pictures of my family & friends that I don’t want strangers to have access to.

However, with the recent changes in fb, anyone can now see activities on ANY wall. This happens when our friends hits “like” or “comment” automatically, their friends would see our posts too. Unfortunately, I can not change this settings by myself because Facebook has configured it this way.

So as a big favor could you place your cursor over my name above (DO NOT CLICK), a window will appear, now move the cursor on “FRIENDS” (also without clicking), then down to “Settings”, click here and a list will appear. REMOVE the CHECK on “COMMENTS & LIKE” and also “PHOTOS”. By doing this, my activity among you my friends and family will no longer become public.

Yes, of course it’s a hoax, but such is Facebook’s cavalier attitude towards privacy that it’s hard to blame people for spreading it. But do try to remember that, like most of these cut-and-paste chain letter-a-likes, it’s a load of cobblers. The fact is, if you comment on any public post in Facebook, the whole world will be able to see it. That’s always been the case. And unsubscribing from photos means you no longer see that person’s photos in your feed. You do that to mute people who post too many annoying platitude-jpgs, not for the sake of privacy!

Of course, the problem with Facebook’s deliberate blurring of public and private is that it encourages people to overshare, all the better for them to sell your data to advertisers. That’s their entire business model. It’s not a “safe space” where you can share things you don’t want employers, partners or complete strangers to be able to see, as much as Facebook misleadingly makes people to think it is.

If you want to share things privately, and want control of who can and can’t see what you post, then Facebook isn’t really the venue for that sort of thing. There are plenty of photo-sharing sites that have far more robust privacy policies, so those family photos can’t been seen by anyone but family. There are also plenty of places on the net that don’t require you to use your real name, so your public postings won’t show up when some censorious busybody from Human Resources Googles on your name. And if you don’t want anybody eavesdropping in private conversations with friends, there’s always good old-fashioned email.

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At the moment, Facebook’s only selling point is the network effect from the size of it’s user base. People put up with the appallingly bad user experience and increasingly mercenary behaviour because all their friends are there. I think it’s only a matter of time before a competitor reaches a critical mass of users and Facebook goes the way of AOL and MySpace. It will happen sooner and far more rapidly than many people think.

Posted on by Tim Hall | 4 Comments